If your funny t-shirts are turning out funny-looking, the problem may be your text. LiveVloneShop No matter how awesome your cool t shirt designs are when you imagine them, if your text is poorly designed, your shirts will always look unprofessional. But don’t fear! With these 5 tricks of professional graphic artists, you can quickly turn those amateur custom t shirts into perfect and polished works of tee shirt art.
T-Shirt Design Secret #1: Selecting the most appropriate Font
When choosing a font for the t shirt text, make sure you pick one which supports your message. For example, if you’re designing a funny t shirt, choose a font which has a funny feel to it. If you are designing a sexy tee shirt, choose a font that has a sexy feel to it. And if you’re designing a t shirt for a serious, professional law firm, you probably don’t want to use that font with letters shaped like kittens.
While this may sound like common sense, many new t shirt designers and would-be t shirt entrepreneurs skip this task and just pick any standard font they could have lying around. Unfortunately, it’s obvious in their results; what might have been a fun t shirt design eventually ends up being boring and amateur-looking. If you are careful to choose a font that represents the content of your words, however, you can avoid this fate as well as your shirts will always be one step ahead of your competition.
T-Shirt Design Secret #2: Tracking and Kerning
Quite often, when font text is typed right into a computer program, the spaces between your letters and words certainly are a little uneven, and often a touch too wide. This extra and uneven space not merely makes your text look a little awkward and unprofessional, in addition, it makes it slightly more challenging to read because the words don’t visually hold together as units. Even though the viewer doesn’t see it, the eye and the mind have to work a little harder and that extra bit of difficulty provides viewer a subconscious feeling of unease.
Fortunately for the novice tee shirt designer, this problem could be addressed by a combination of tracking and kerning, which are simply two methods of adjusting the spacing between letters.
Tracking has to do with adjusting the common spacing of letters across entire words, sentences, or selected ranges of letters. By adjusting the tracking, the t shirt artist can either reduce the average spacing between all of the letters in the selected range (making the spacing “tighter”), or else increase the average spacing (“checking” the text), based on what’s needed. Since the raw, unadjusted spacing varies from font to font, you need to decide which one is needed for your particular t shirt design. But a good trick used by professional t shirt designers is to begin by tightening the font too much (so the letters are too close together) and then slowly increasing the tracking before words look right.
Kerning is very similar to tracking, but with one important difference: instead of adjusting the common spacing across an entire range of letters, kerning only adjusts the spacing between two letters at a time. This allows a greater amount of control than tracking, and allows a t shirt artist to fine tune the spacing between single letter pairs that still don’t look quite right, even after the text has been tracked.
In general, the very best practice is to use tracking to achieve the entire range of letters in a t shirt slogan to look very good, and use kerning to fine tune the spacing between letter pairs until your tee shirt text looks perfect.
T-Shirt Design Secret #3: Word Spacing
After the letters of a tee shirt slogan have already been properly tracked and kerned, another important step would be to adjust the spacing between your words. Adjusting word spacing is quite similar to tracking and kerning — in fact, it’s done exactly the same way as kerning and is actually just kerning the spaces between words instead of letters — but the guideline for proper spacing between words is a little different, and so word spacing is really a whole step unto itself.
In general, the very best practice when adjusting spacing between words is to visualize the width of a lowercase “L” in the font that’s used, and then make the space between each word that wide. This means that the width of the spaces between words will be different from font to font (because the size of the lowercase “L” is different from font to font), but it also means that the spacing will be custom designed for the font involved. Creating the proper quantity of space between words will support the consequences of one’s tracking and kerning, thus helping your words to carry together better as separate visual units and improving readability.